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TL;DR

• You might need 1 business donation to equal 50 general donations.
  • 1 x $5,000 donation or 50 x $100 donation
• Engage with Business Owners
  • They can make introductions to other business owners and can also provide a lot of insight on how to run your business.
• Attend Networking Events
  • Not many non-profits attend networking events. If you can get out to them and meet business owners, you will become front of mind when they are thinking about donating.
• Present Clear Value
  • Learn how to speak with business owners in a language that they can understand and share about your vision for growth as much as you share about the impact you make.
• Offer Engagement Opportunities
  • Create avenues for businesses to get involved beyond financial contributions. Such as sponsoring events, promoting them through your email, or bring their employees to group volunteer.
• Maintain Strong Relationships.
  • Regular communication and appreciation are key to lasting partnerships. Don’t just ask them for donations at the end of the year. Follow up with them consistently and do more than just ask for donations.